In a world dominated by bleaching and synthetic beauty standards, it takes a confident and innovative individual to rewrite the narrative. Meet Sina Tsegazeab, an Eritrean-Ugandan entrepreneur and marketing professional in the beauty and wellness industry, who is on a mission to inspire organic wellness lifestyles. Recently, she was honored with the Africa Outstanding Professionals Award (AFROPA) for her brand, Natna Hair, at the prestigious Concord Hotel in Nairobi, Kenya. Let’s dive into the state of beauty and wellness today, how to connect with Sina’s hair brand, and what sets her apart in the global beauty and lifestyle industry.
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Based on updates by publicists at Bryan Morel Publications in Nairobi – Sina Tsegazeab on September 28, 2023, at The Concord Hotel & Suites in Nairobi, Kenya, was honored with the prestigious African Outstanding Professionals Award.
Why Did Sina Tsegazeab Win This Award?
Sina Tsegazeab is an accomplished entrepreneur from Kampala, Uganda. The recognition comes during the 2nd edition of the award ceremony organized by The Business Executive Media Group. Distinguished professionals, industry leaders, and stakeholders from across the continent converged to celebrate Sina’s remarkable achievements. Countries represented are MAURITIUS, BOTSWANA, NIGERIA, KENYA, UGANDA, TANZANIA, SOUTH SUDAN, ZIMBABWE, SOMALIA, SOUTH AFRICA, EGYPT, CAMEROON and GHANA.
The Essence of the African Outstanding Professionals Award
The African Outstanding Professionals Award second edition was orchestrated by The Business Executive Media Group with roots in Accra Ghana. The initiative aims to identify and acknowledge individuals who have showcased excellence and prowess in various fields. It is a recognition that transcends borders, encompassing both indigenous Africans and foreign nationals who have significantly contributed to the socio-economic growth and development of the continent.
Who is Sina Tsegazeab?
Sina Tsegazeab is the entrepreneur and one of the brainchildren behind the brand, Natna Hair. She does possess a Bachelor’s degree in Accounting and a Diploma in Marketing. Sina recognized a void in the market for superior-quality human hair. In 2015, she embarked on a remarkable journey founding Natna Hair and, over the years, expanding its operations to 13 countries including the United Kingdom, Belgium, the United States of America, and Dubai.
What Sina says about Natna Hair
According to Sina, the company offers cutting-edge offerings. She adds that she is trying to keep Natna Hair at the forefront of trends and technologies with the introduction of new hair care products and collaboration with regional brands across Africa. The brand’s commitment to pushing boundaries has made it a premier choice for individuals seeking luxury hair products.
What do we learn from Sina Tsegazeab?
It’s quite evident that women can change the world! We have seen her effortless marketing campaigns featuring sensational entertainers Spice Diana, Sheebah KARUNGI, Ann Kansiime, Mona Faces, etc. It’s clear to all girls out there that the sky’s the limit.
The Current State of Beauty and Wellness
The beauty and wellness landscape today is riddled with unrealistic beauty standards and a heavy reliance on synthetic products. Sina recognized the need for change. She envisioned a world where authenticity reigns supreme. Natna Hair offers a refreshing break from the norm, with a range of human hair services that include wigs as lusciously curly as goddesses. Sina’s brand stands out as a beacon of natural beauty in a world where superficiality often takes precedence.
Connecting with Natna Hair
Sina’s dedication to organic wellness extends to her customers. You can easily connect with Natna Hair through their website and social media platforms. Explore their collection of wigs and accessories designed to empower you to embrace your natural beauty. Whether you’re in Nairobi, Accra, or anywhere in the world, Natna Hair delivers excellence right to your doorstep.
What Sets Sina Tsegazeab Apart?
According to Sina, what makes Natna Hair truly exceptional in the global beauty and lifestyle industry is its level of authenticity. They recently introduced nourishing shampoo and revitalizing spray to promote holistic wellness in their clients’ hair.
Finally, here is Sina’s gratitude message after accepting the award
“Honored to receive the Africa Outstanding Professionals Award (AFROPA) from the Business Executives in Accra, Ghana, for @natna_hair_ brand at the Concord Hotel in Nairobi, Kenya 🌟🏆This recognition reminds me of a journey my incredible team undertakes to continue bringing excellence to the lifestyle industry. As we introduce new products; nourishing shampoo and revitalizing spray, 💆♀️ we stay immensely grateful to our clients across East Africa for believing in us. 💗”
Sina Tsegazeab
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